Privacy Policy
Jade UK is committed to protecting your privacy and safeguarding your personal data. This Privacy Policy explains how we collect, use, store and protect your information when you visit our website, create an account, or make a purchase.
By using our website, you agree to the collection and use of information in accordance with this policy.
1. Information We Collect
We may collect and process the following information:
a) Personal Information
- Name
- Billing and delivery address
- Email address
- Phone number
- Account login details
b) Professional Information
- Nail qualifications submitted for account approval
- Business name (if applicable)
c) Order & Payment Information
- Products purchased
- Order history
- Payment method details (processed securely by third-party payment providers – we do not store card details)
d) Technical Information
- IP address
- Browser type and version
- Device information
- Pages visited and interaction data
2. How We Use Your Information
We use your information to:
- Process and fulfil orders
- Verify professional eligibility
- Manage customer accounts
- Communicate regarding orders, deliveries, or account status
- Improve our website and customer experience
- Meet legal and regulatory obligations
We do not sell or rent your personal data to third parties.
3. Legal Basis for Processing
Under UK GDPR, we process your data on the following legal bases:
- Contractual necessity – to fulfil orders and manage accounts
- Legal obligation – to comply with tax, accounting, and regulatory requirements
- Legitimate interests – to operate and improve our business
- Consent – where you have opted in to marketing communications
4. Marketing Communications
If you opt in, we may send you marketing emails regarding product launches, offers, or updates.
You can unsubscribe at any time by clicking the unsubscribe link in our emails or contacting us directly.
5. Sharing Your Information
We may share your data with trusted third parties only where necessary, including:
- Payment processors
- Delivery and courier services
- Website and e-commerce providers (such as Shopify)
- Email marketing platforms
All third parties are required to handle your data securely and in compliance with data protection laws.
6. Data Storage & Security
We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, misuse, or disclosure.
Your data is stored securely and only retained for as long as necessary to fulfil the purposes outlined in this policy or to meet legal requirements.
7. Your Rights
Under UK GDPR, you have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your data (where applicable)
- Object to or restrict processing
- Withdraw consent for marketing at any time
- Lodge a complaint with the Information Commissioner’s Office (ICO)
8. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites.
9. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will take effect once posted on this page.
12. Contact Us
If you have any questions about this Privacy Policy or how your data is handled, please contact us at: